Let’s face it accurate pedestrian counting, and classification of active transport modes is challenging. However, it is one of the most important measures for decisions around billions of dollars of infrastructure investment, and a key measure of the productivity of our cities, and town centres.

Unfortunately, a number of counting projects fail due to the inaccuracy of the data generated cacenters technology limitations, or the wrong technology selected for the use case.

Along with a market flooded with vendors making statements, promises, leading to disappointment, and in some cases disaster.

The wrong decision from bad data can cost millions of dollars, along with lost creditability for you, and your organisation.

“There is only one thing worse than no data, and that is bad data”